Tools

Campaign setup, optimisation, and performance tracking for ads campaign.

Built WhatsApp workflow automation for lead routing, tagging, and conversation flow, while tracking lead sources to identify high-performing creatives

Email automation for event registrations and attendee follow-ups

Campaign reporting and performance dashboard for client insights

Ad creatives and marketing materials for campaign execution

Set up event registration on Lu.ma and implemented UTM tracking to measure campaign performance; attendee follow-up handled by client’s customer service team

Website content updates and landing page management

AI-generated realistic image that helps designer team to align with campaign headlines

AI-generated video based on static image to create visual ad testing